THE DEER – Brand Concept
MASTER FUND's Brand Movie -THE DEER-
THE DEER – Birth History of Brand Logo
We have launched a new branding strategy with the Fund’s
first public offering to express our decision
to become the leading brand of the J-REITs.
Today, we unveil a new fund logo featuring deer associating its characteristics with the Fund.
The Characteristics of THE DEER
- Regeneration of Strong Deer Antlers
- Symbolizing our resolve for a constant advancement and the number one brand that we seek
- Keen Sense of Smell and Agility
- Symbolizing our ability to meet the changes in the market environment and to react swiftly
- Powerful Leap
- Symbolizing our growth potential based on a strong support by Nomura Real Estate Group
The Logo Design of THE DEER
- Looking Far Ahead
- Our strategies with perceptions and long-term perspectives
- Strong Front Leg Pawing Ground
- Our clear intention to build a solid performance
We will strive to enhance the fund performance to live up with the expectation and the trust of the unitholders.
February 1, 2018
